Case Studies

Sotheby's International Realty

Case Study

Sotheby's International Realty

Our game-changing SEO campaign generated an impressive year-on-year increase in traffic of 212%.

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The Client

Sotheby’s Realty sell and rent prestigious properties world-wide. They have 800 offices across 61 countries. In business for almost 40 years, their reach enables them to connect property buyers with distinctive luxury properties.

Sotheby’s possess a multilingual team and an ethos of discreet and personalised property services. Their global affiliate network and international marketing presence provides the strongest exposure for property sellers to successfully sell or rent their home.

The Challenge

As a global business, with offices in the US, UAE and Europe to name a few, accurate and incisive location targeting was a key objective for Sotheby’s. Implementing technical SEO and optimising on-site copy – without compromising the user experience for this luxury brand – was the crux of this challenge.

Our Strategy

We helped Sotheby’s International Realty see a significant improvement in their organic search rankings through:

  • Outreach for SEO
  • Cutting-edge technical SEO
  • Seamless content optimisation

The Results

Targeting users through as many different platforms as possible played a vital role in increasing organic traffic year on year.

48%
Increase in new users
212%
Increase in traffic
42%
Increase in sessions

Through our long-term SEO strategy, we helped Sotheby’s International Realty boost their online exposure with substantial increases in new users, traffic and sessions.

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